Celebrities Who Are Using YouTube as Their Second Home
YouTube has made a splash ever since it was launched more than a decade ago. With over a billion user today, the media landscape was never the same. People used the video-sharing website to promote their products, their home videos, and more. Even celebrities are tapping into YT to increase their brand. After all, social media influencers are earning plenty of investment money thanks to this channel.
Provided that stars are not embroiled in controversy, YouTube can help celebrities become more popular by connecting them to their fans because of its wide reach. In fact, stars like Rihanna and Victoria Beckham have taken their own fashion lines to this video-sharing platform which became a success. Let’s see who other celebrities are getting comfortable in using YouTube today.
Ariana Grande
Ariana Grande must be given credit for coming up with great content for her YouTube channel. Aside from giving her fans an inside look on how she works, she also shares how she prepares for her performances too. Aside from that, YouTube also tapped the celebrity to appear in their own series called Dangerous Woman Diaries that give then an exclusive access to her world tour back in 2017. Needless to say, Grande’s channel has racked up almost 30 million subscribers and counting.
Will Smith
The Fresh Prince from Bel-Air, Will Smith, has made a big splash on YouTube recently after making his own channel. The notoriously private actor has used his investment money to team up with the platform to create videos for their YouTube Originals program. If you take a look at his channel, he posts more of his music production, his family, and of course, his own Originals series called The Jump.
Russell Brand
Russell Brand is not only an actor and a comedian, but he is also one of the more established stars in YouTube for several years now. He has a large fan base amounting to almost 2 million subscribers and the numbers are still climbing. Brand’s channel shows more of his being an activist where he uploads videos of that tackle culture and politics. Moreover, the actor is also known for his passionate stand with regards these two.
Shawn Johnson East
Shawn Johnson may not have started out in the entertainment industry, but she has still garnered an impressive number of subscribers to her channel. To her credit, East is a former Olympic gold medalist for gymnastics. Her YouTube channel focuses on her family life as well as lifestyle. She posts every two weeks. Thanks to her consistent schedule with her uploads, she managed to create a strong fan base among YouTubers.
Tia Mowry
Tia Mowry was a household name back in the ‘90s for the sitcom, Sister, Sister. She is one of the numerous celebrities who created her own YouTube channel much to the delight of her fans. She has been using her platform to talk about parenting, food, DIY tutorials, as well as fitness among others. She has attracted almost 500,000 subscribers to her channel, which is helping her establish her brand on this platform.
Gordon Ramsay
The celebrity chef, Gordon Ramsay, is known for his dropping expletives in his show. But aside from that, he has built quite a following on his YouTube channel. This is not surprising since many subscribe to his channel for cooking lessons, to learn new recipes, and of course, highlight reels from his show, Hotel Hell. His investments on his YouTube channel has paid off as he is one of the more popular names on this video-sharing platform. He is definitely ahead of the pack as he has been using this platform for almost a decade now.